Blog

As is the case in many tasks, the amount of work put into the task or project yields an equivalent output. This is true also for exhibiting at an expo; the “behind-the-scenes” planning and … read more

How many times have you purchased an item – a board game, an unassembled piece of furniture, etc. – and received an instruction manual? Did you tediously read every line to effectively com … read more

One constant between almost all successful people and their endeavors is organization. With organization as the basis for planning and completing a project, not only are all the components of the proj … read more

When preparing for a promotional event like an expo, the booth for trade show events stands as the most critical element. While an outstanding sales team is a valuable asset, the booth … read more

When attending a trade show, one of the most important aspects to consider is the trade show audience. Your company could invest thousands and thousands of dollars in booth design, show fees and … read more